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Our latest thinking on the issues that matter most in business.

Ajantha Public Relations

The Missing Soul in Digital Marketing Content

Customers, hoping to buy something meaningful, are often bombarded with aggressive marketing that pushes them toward alternatives they never intended to consider.

Ajantha Public Relations

Why Do Some Entrepreneurs Treat Marketing as a Foreign Body?

Many entrepreneurs focus extensively on product development, ensuring meticulous planning, designing, quality control, and material sourcing.

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